AI
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ChatGPT Ads and Hotels: What the Global Rollout Actually Means
ChatGPT ads are live in 40+ countries, and travel is an approved category — but hotel bookings barely show it.
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Hotel School Enrollment Is Falling While AI Cuts the Jobs That Used to Train Hotel Leaders
Hospitality-school enrollment is down by as much as half in places, right as AI erodes the entry-level jobs that once trained hotel GMs.
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What Is Google Doing While AI, OTAs, and Hoteliers Reshape Hotel Distribution?
Google is building checkout infrastructure inside its AI surfaces. The fee structure isn’t public yet. That’s the part hotels should be watching.
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Your Direct Booking Strategy Has a New Problem. AI Sends Travelers to OTAs First
OTA market share hit 63.4% of independent hotel bookings in 2025. Here’s why AI is the reason, and what it means for your commission line.
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How AI Is Changing Hotel Distribution Right Now — and What Most Operators Are Missing
How generative AI is reshaping hotel PMS, OTA commissions, and direct bookings — with 2025/2026 data and what it means for operators.
Also to discover
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Hospitality Labor Market Review: Türkiye, Full Year 2025
Full year 2025 Türkiye hospitality labor market review. Employment trends, wage growth,…
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U.S. Hotel Market in July 2026: Falling Hotel Prices, Rising Industry Forecasts
U.S. hotel market analysis for July 2026: hotel prices fell sharply, while…
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The Hotel Night Audit: What It Is and Why It Matters
Learn what a hotel night audit is, why it exists, who performs…
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EU Packaging and Packaging Waste Regulation (PPWR): What It Means for Hotels
The EU’s packaging law applies from August 2026, but the hotel amenity…
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Dynamic Pricing for Hotels: How and Why Room Rates Change Every Day
Ever wonder why a hotel room costs more some nights than others?…